A similar version of the programme was implemented in Latvia as well, during JA Latvia’s annual national marketing conference (about 500 students) for secondary school students on marketing. The conference took place in the cinema theatre in the shopping centre, and after the inspirational lectures the students got A4 page each with specific task that they need to do in interaction of the enterprises in the shopping centre (job interview simulation, observing marketing tools that are used, proposing a new marketing activity etc.). What is needed to implement that - shopping mall, arrangements with different enterprises there, marketing theory put in the practical tasks that are printed and spread for young people.
Local Business Navigation
Gain Creators / Outcomes
- Job Navigation offers teachers a tool to show the students how the local businesses work and create value to the society and what is working life in practice.
- The program is fairly easy to implement and also offers an opportunity for older students to practice their leadership skills.
- Younger students will get to know local businesses and older students learn leadership skills since they are tutoring the younger students
- The implementation process is very simple and easy to deliver
- Program is based on problem-based learning and team work
- Job Navigation offers teachers a tool to show the students how the local businesses work and create value to the society and what is working life in practice.
- The program is fairly easy to implement and also offers an opportunity for older students to practice their leadership skills.
- Younger students will get to know local businesses and older students learn leadership skills since they are tutoring the younger students
- The implementation process is very simple and easy to deliver
- Program is based on problem-based learning and team work
Gains / Needs
Educators:
- Suitable activities for this age group, which can support entrepreneurship education.
- Easy to use and implement programmes that don’t require a huge time commitment
Educators:
- Suitable activities for this age group, which can support entrepreneurship education.
- Easy to use and implement programmes that don’t require a huge time commitment
Target Group
Educators (in primary and middle school)
Educators (in primary and middle school)
Implementation Method
The model has been implemented around Finland.
- The model can be found in YES Finland’s good practices catalog, which also has the steps to implement the program
- For successful implementation the organizing party has to contact local businesses
Program is most suitable for smaller cities, which have one main street which has several businesses (SME’s) or a business area, which is easily accessed by students
The model has been implemented around Finland.
- The model can be found in YES Finland’s good practices catalog, which also has the steps to implement the program
- For successful implementation the organizing party has to contact local businesses
Program is most suitable for smaller cities, which have one main street which has several businesses (SME’s) or a business area, which is easily accessed by students
Local Business Navigation (Job Navigation)
Job Navigation offers students from 5th to 8th graders an opportunity to learn about their local businesses. Students will navigate to local business in their city in small groups. In the businesses there are 9th graders who work as tutors and give them tasks and the local entrepreneur is also present to tell about the business.
The tutors create tasks together with the business owners. After the group has completed one task, they will move to the next local business and get a new task.
Students will learn about local businesses in practice, learn how essential teamwork is and will get to know businesses, which might interest them in the future.
Job Navigation offers students from 5th to 8th graders an opportunity to learn about their local businesses. Students will navigate to local business in their city in small groups. In the businesses there are 9th graders who work as tutors and give them tasks and the local entrepreneur is also present to tell about the business.
The tutors create tasks together with the business owners. After the group has completed one task, they will move to the next local business and get a new task.
Students will learn about local businesses in practice, learn how essential teamwork is and will get to know businesses, which might interest them in the future.
Activities
Program is usually a one day event, but to implement it the following steps have to be made:
- Recruit a team for the program (teachers and 9th graders as tutors)
- Contact local businesses to participate
- Train 9th graders to act as tutors and let them make the tasks and plan the road for the day (questions regarding the business)
- Check the tasks made by 9th graders
- Inform the younger students how will the day go
- Have a Job Navigation day!
- After the event hold a get together for all participants
Program is usually a one day event, but to implement it the following steps have to be made:
- Recruit a team for the program (teachers and 9th graders as tutors)
- Contact local businesses to participate
- Train 9th graders to act as tutors and let them make the tasks and plan the road for the day (questions regarding the business)
- Check the tasks made by 9th graders
- Inform the younger students how will the day go
- Have a Job Navigation day!
- After the event hold a get together for all participants
Resources
Material and training
- The program doesn’t have a guidebook
- Material needed for this are map of the local businesses, different tasks in the businesses (made by students) and passes for participants
Manpower : Program implementation needs usually a couple of teachers (one to contact local businesses and one to design the timetable and map of the day)
Material and training
- The program doesn’t have a guidebook
- Material needed for this are map of the local businesses, different tasks in the businesses (made by students) and passes for participants
Manpower : Program implementation needs usually a couple of teachers (one to contact local businesses and one to design the timetable and map of the day)
Pain Relievers / Solutions
- With this program students can learn how the business in their area work and who are running them.
- Program offers 9th graders a chance to be leaders for a day and guide the younger students.
- With this program students can learn how the business in their area work and who are running them.
- Program offers 9th graders a chance to be leaders for a day and guide the younger students.
Pains / Challenges
Teachers find it difficult to implement entrepreneurship in primary and middle school, because for most of them EE is a new subject and they might be afraid that this kind of program takes too much time. They might also think that local businesses wouldn’t be interested in this kind of program.
Teachers find it difficult to implement entrepreneurship in primary and middle school, because for most of them EE is a new subject and they might be afraid that this kind of program takes too much time. They might also think that local businesses wouldn’t be interested in this kind of program.
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